As fans await the first images of Lewis Hamilton in red, Ferrari unveiled the roster of sponsors for the upcoming Formula 1 season. Amid departures linked to Carlos Sainz’s exit and new arrivals tied to the seven-time world champion, one major absence stands out.
Earlier in the day, it was reported that Red Bull is also parting ways with several partners following Christian Horner and Helmut Marko’s decision to prioritize Liam Lawson over Sergio Perez. Both Sergio Perez and Carlos Sainz have brand affiliations that will follow them in their future careers.
Changes in the List
A closer look at Ferrari’s 2025 sponsor lineup reveals some missing pieces. Alongside Bell, Riva, Palantir, Santander, and Harman Automotive, fans quickly noticed the absence of Philip Morris. The American company’s logo first appeared in 2022, replacing Mission Winnow.
The main sponsors remain, including Shell and IBM, as well as title sponsor HP, which entered last year under a major multimillion-dollar agreement. UniCredit is also on the list, set to replace Santander as of 2025, with Santander becoming a new sponsor for Williams.
It will be interesting to see how this list evolves with Lewis Hamilton’s arrival, as many companies will likely aim to capitalize on the visibility offered by the seven-time world champion.
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